The GoTo Shop Cart which is transforming shopping trips for special needs families in over 1,500 UK stores is now available in the US.

Firefly by Leckey has joined forces with The Peggs Company, one of the largest shopping cart distributors in the United States to bring this specially adapted shopping cart to the United States.

Claire Smyth, previous Firefly Campaigns Manager, ‘We’ve always known that the GoTo Shop cart is needed in the US. Since the cart launched in the UK we have received hundreds of comments on social media from our American followers asking us to bring it to the States.

We are so pleased to be partnering with The Peggs Company to make this wish a reality.

The importance of the GoTo Shop cart cannot be underestimated.

We have a strong community at Firefly and parents are continuously sharing the challenges they face with simple tasks like grocery shopping. It is the simple products that improve everyday life which are the most effective.’

GoTo Shop Cart has been designed to make shopping easier for parents and carers of young children with disabilities and more comfortable for the child.

The shopping cart seat includes a secure and adjustable 5 point harness, adjustable head and lateral support, a padded seat and open front for easy transfer.

We’re calling on our US families to get behind the campaign by downloading the special US Campaign Leaflets and handing them in to your local stores to make store managers aware that the GoTo Shop Cart is now available in the United States.

You can also get your friends and family involved by asking them to use the specially worded ‘Friends of’ leaflet.

See these leaflets and more here!

We’d also love to hear from you if you’d be interested in taking part in future trials, blogging about the GoTo Shop, or being a case study.

Don’t forget to use the #Everysupermarket if you are posting about the campaign on social media.