• English
  • French
  • German
  • Italian
  • Portuguese
  • Spanish
  • Swedish

Insurance Funding Request

Did you know Firefly products may be funded by your insurance?

Learn More
Back to Firefly Blog

4 Reasons Your Business Should Be Accessible

4 Reasons Your Business Should Be Accessible

What if the one person they hadn't thought of was you?

Imagine how you would feel if a multi-million pound company had failed to do one thing that would mean you could visit them to buy their products or use their services.

You’d feel a little let-down I’m sure.

There are moral / ethical reasons to ensure you are providing for all potential customers and treating everyone equally.

However, treating everyone equally doesn’t necessarily mean treating everyone the same, some people will need to be provided for differently than others in order for them to access your services.

Being accessible is more than having wide doors and a lift and that’s why there is legislation in place to ensure that people are thought of and reasonable adjustments are made for disabled people.

The Equality Act 2010 specifically requires businesses to anticipate people’s needs so that they are catered for.

But putting all the legal and moral reasons aside, here are 4 more reasons your business your business needs to be more accessible:

1. Increased Profits

If someone said they could increase your profits you would be sure to listen to their idea, wouldn’t you?

So, here’s one… Make your business more accessible!

In the UK, it is thought that some seven million people of working age have a disability, which adds up to an awful lot of spending power.

This is known as the, "purple pound", and is reckoned to be worth around £249bn to the economy!

If you want a slice of that, it is up for grabs!

All you need to do is make sure that the people who want to spend their money can come into your stores or access your services!

2. Even More Profit

Yes there is even more money up for grabs than just that £249bn!

It is estimated that 1 in 20 children in the UK are disabled.

That means 1 in 20 families need better access so they can visit your business and use your services.

If the child can’t visit you, neither can the parents or siblings, and we all know it’s the parents who hold the purse strings but the children who get them to spend the money!

3. Warrior Mums

If your business is not accessible to a family with a disabled child you can be sure that will result in some seriously bad publicity for you.

Warrior Mums are fierce.

They are not afraid to name and shame somewhere that has not thought to provide access for their children, they are used to fighting for things for their disabled children every day and adding you to that list is really no big deal for them!

Warrior Mums hunt in packs and they have been known to ‘destroy’ businesses with their social media campaigns.

BUT... get it right and they will shout your names from the rooftops and get you in every newspaper and on every blog out there.

They are also the most loyal customers you will find, so treat them well and they will spend all their money with you!

4. Awards

All businesses love being rewarded, don’t they?

It’s not only great for the ego but is another effortless way to get great media coverage (aka advertising) and there are numerous awards out there for accessibility.

Get it right and your business will be winning awards throughout the year.

I hope more and more businesses will start to understand the benefits of better accessibility and will start to make changes so that everyone can benefit.

Firefly Blog

Real life stories, issues and experiences of day to day life by special needs parents and
healthcare professionals.


Meet Our Blogger

For Firefly, life is all about experiences and being face to face with friends and loved ones. By enhancing the child's perspective and giving them the tools to 'join in', the child not only has the opportunity to participate, but can also be at the heart of it.

View Firefly’s Profile

Become a Firefly Blogger

Would you like to write for Firefly? Join our blogger network of parents, therapists and professionals.

Get In Touch

Become a subscriber today

Join over 40,000 subscribers to our weekly newsletter with insightful articles just when you need them.

Join Mailing List

By using our site you agree to our use of cookies. Click here for more info.

Accept & Close

No Interest if paid in full in 6 months on

Purchases on $99+

US Customers only. Subject to credit approval. See terms below

Paypal Credit

Pay now or pay over time with PayPal Credit. Just use PayPal Credit in PayPal checkout.

Subject to credit approval.

Purchases of $99+:

No Interest if paid in full in 6 months on purchases of $99 or more.

  • A minimum monthly payment is required and may or may not pay off the promotional purchase by the end of the 6 month period.
  • No interest will be charged on the purchase if you pay it off in full within 6 months. If you do not, interest will be charged on the purchase from the purchase date at the Purchase APR applicable to your account.
  • For New Accounts: Variable Purchase APR is 25.49%. The APR is accurate as of 6/1/2018 and will vary with the market based on the Prime Rate (as defined in your credit card agreement). Minimum interest charge is $2.00.
  • Individual items that are less than $99 qualify for special financing when combined for a total of $99 or more in a single transaction.
  • Multiple separate transactions of less than $99 per transaction cannot be combined to meet the minimum purchase amount.

Purchases of $98.99 or less:

Buy now and pay over time with PayPal Credit when you spend $98.99 or less.

  • If you pay your balance in full each month by the payment due date that is on your statement, you can avoid paying interest.
  • Or, make minimum monthly payments, or any additional amount of your choosing, until you've paid off your balance according to your standard account terms. Please note, interest charges may apply.
  • We'll send you email reminders when your payments are due. You can also keep track of your account and view your statements online at any time.

About PayPal Credit

  • PayPal Credit is a reusable credit line available on purchases at thousands of stores that accept PayPal. It's also available for purchases on eBay and exclusively at thousands of other online stores. Plus, it comes with the same security and flexibility you trust from PayPal.
  • If approved, we start you off with a minimum credit line of at least $250. See FAQs for more info.
  • For New Accounts: Variable Purchase APR is 25.49%. The APR is accurate as of 6/1/2018 and will vary with the market based on the Prime Rate (as defined in your credit card agreement). Minimum interest charge is $2.00. See Terms and Conditions tab for more info.
  • If you miss a payment your late fee could be up to $38, even less if it's your first time. See FAQs for more info.

Please wait...